The Art of Corporate Gift Giving – Why careful consideration is key!
Whether you own your own business, or are in charge of marketing and sales – You know how important it is to stand out when placed next to your competition. My husband and best friend own their own businesses, and having been part of their world for the past 4 years, I have come to understand that the ‘Corporate Gift’ market is calling for something different.
Did you know that businesses who give gifts to their potential clients are twice as likely to be contacted than those who don’t give anything? A study by the Promotional Products Association International (PPAI) on corporate gift givers and recipients proved this to be true! After all, who doesn’t love a good gift?
Giving corporate gifts isn’t about bribing your business leads. It’s about establishing and enhancing relationships, making new connections, building trust and giving your own business a personality. If you are thinking about branded gifts for your employees, it also has the added benefit of showing just how much you value their input into your company. When you master the art of Corporate gift giving, it can also become an essential aspect of your marketing strategy!
The problem is that most people are bored of receiving the same old ‘gift’.
Business gifts reflect on your image, so avoid low quality, unimaginative products and invest in gifts that reflect you creative side, without breaking the bank. Gone are the days of sending out the same old corporate gifts. It’s time to step away from the cheesy calendars, branded pens, mugs, and mouse mats and surprise your clientèle with unique, hand crafted goods that will make a real impression.
Are you ready to make someone’s day?
Whether you are shopping for a potential client, a long standing customer, or a valued member of staff, our unique, hand engraved glassware makes the perfect gift. We offer our products at competitive prices (especially when ordering multiples!) and can transfer your ideas onto your choice of personalised glass products.
If you want to see if we can create the perfect gift for you, pop an email to firstname.lastname@example.org! Have a great week!
Adele – Head Elf @ Della’s Workshop